following principles reflect our commitment to maintain the Web site
visitor's rights to privacy and the confidentiality of personal information.
In this context, privacy refers to the right of the individual
site visitor to choose whether to allow personal information to be
collected, by the host site (in this case, jocelynrose.com) or by
third parties, and to know what type of information is collected and
how that information is used. Confidentiality is the right of an individual
to not have personally identifiable medical or other information disclosed
to others without that individual's express informed consent.
The Internet has the potential to allow information about Web site
use to be tracked in aggregate (which can help site developers understand
site use and improve the experience of the viewer) and at the individual
user level. Individual user information can improve the visitor's
experience of the site by permitting personalization of the site related
to the individual's particular interests or concerns. However, tracking
of personal medical and health information (ie, medical conditions,
health-seeking behaviors and questions, and requests about drug therapies
or medical devices or information pertaining to them) could breach
an individual's personal privacy and reveal an individual's health
Thus, health and medical Web sites have a particular obligation to
protect the privacy and confidentiality of individuals. Patients/clients
and individuals with interest in particular medical conditions should
feel confident in obtaining information and using resources on the
site, without concern that such use will be identified with them without
their permission. We believe that all site visitors should have the
opportunity to opt in or out of allowing personal information to be
tracked. In addition, we take extensive measures to ensure the safety
and security of our Web site servers and to guard against divulging
private information. We believe that Web site visitors should know
who (eg, the site organization or third party) is tracking personal
information and the types of personal information that are tracked
and should have the right to opt out of such information being collected
at any time.
Protection of patients' rights to confidentiality is fundamental to
medical and issues publishing. Health care professionals, counsellors,
and support staff must adhere to privacy and confidentiality principles
to legally and ethically share important information about medical
and personal conditions of individual site visitors. The sharing of
such information may improve care for the individual or improve the
general state of knowledge about care through research. Medical publications,
whether in print or online, must not reveal identifiable information
about an individual without that person's express informed consent.
These principles apply to information in medical publications as well
as less formal venues used by health care and counselling professionals,
such as online discussion groups, chat rooms, and e-lists.
Privacy - A Policy Across Our Network of Sites
on the home page or the site navigational bar and should be easily
accessible to the user. The Web site should adhere to the privacy
2. Individuals responsible for Web sites that post advertising should
be aware of current technology and access possessed by third parties
that post or link to advertisements. Web sites should ensure that
the technology and access used by third parties adheres to the Web
site's privacy policies.
3. The site will not collect name, e-mail address, or any other personal
information unless voluntarily provided by the visitor after the visitor
is informed about the potential use of such information.
4. The process of opting in to any functionality that includes collection
of personal information should include an explicit notice that personal
information will be saved, with explanation of how the information
will be used and by whom. The opt-in statement will not be embedded
in a lengthy document and should be explicit and clear to the viewer.
5. Collection, retention, and use of personal information about site
visitors may be offered to viewers when the we believe that such information
would be useful in providing site visitors with products, services,
and other opportunities, provided such use adheres to these principles
and is within bounds of current regalations and law (http://www.ftc.gov/privacy/index.html).
Individuals may agree to have such personal information collected
or may choose not to, with the understanding that opting out of having
such information collected prevents the site from being tailored to
their particular needs and interests. Such information will not include
personal health information, such as any information about medical
6. Names and e-mail addresses of site visitors shall not be provided
or released to a third party without the site visitor's express permission.
7. E-mail information, personal information about specific visitor's
access and navigation, and information volunteered by site visitors,
such as survey information and site registration information, may
be used by the site owner to improve the site but shall not be shared
with or sold to other organizations for commercial purposes without
the site visitor's express permission.
8. We will use e-mail addresses voluntarily provided by site visitors
to notify them about updates, products, services, activities, or upcoming
events. Site visitors who do not wish to receive such notifications
via e-mail are able to opt out of receiving such information at any
9. Nonidentifiable Web site visitor data may be collected and used
in aggregate to help shape and direct the creation and maintenance
of content and to determine the type of advertisement to be seen by
site visitors while on the sites.
10. We will not collect and will not allow third parties to collect
personal medical information (medical conditions, health-seeking behaviors
and questions, and use of or requests for information about drugs,
therapies, or medical devices) without the express consent of the
site visitor after explanation of the potential uses of such information.
11. A cookie is a small file stored on the site user's computer
or Web server and is used to aid Web page navigation. Two types of
cookies are commonly used. A session cookie is a temporary file created
whenever a Web site is accessed and is self-terminated based either
on an expiration date (eg, 3 hours from creation of the cookie) or
by closing the Web browser. A persistent cookie is a permanent file
and must be deleted manually. Cookies referred to in the context of
these Guidelines are persistent cookies. A cookie function may be
used on the site to track visitor practices to help determine which
site features and services are most important and guide editorial
direction. The cookie makes it possible for the user to access the
site without requiring entry of a user name or password, allows the
user to view different restricted areas of the site without reregistering,
allows the user to personalize the site for future use, and permits
the user to make subsequent purchases without reentering credit card
information. Users who do not desire the functionality created by
the cookie should have the option to disable the cookie function,
either by indicating when asked that they do not wish to have a cookie
created or by disabling the cookie function on their browser. Individuals
should be able to opt out of cookie functions that permit tracking
of personal information at any time.
12. E-mail messages sent to a Web site may not be secure. Site visitors
should be discouraged from sending confidential information by e-mail.
Site visitors sending e-mail accept the risk that a third party may
intercept e-mail messages.
13. Market research conducted by the site or its agent to enhance
the site will be clearly identified as such.
14. E-mail alerts and newsletters will contain an "unsubscribe"
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